AGENT 04
Every output scored on a 5-dimension rubric.
The Scorer agent evaluates each hook + copy combination against five dimensions — and flags risky content before you ever see it. Most AI tools generate and hope. Atellier generates, grades, and explains.
| Dimension | What it measures | 9-10 score means... |
|---|---|---|
| Thumbstop | Would someone stop scrolling? | Impossible to ignore. Surprising, emotionally resonant. |
| Message Match | Does it speak to the audience's felt need? | Feels written by someone who lives their life. |
| One Promise | Is there exactly one clear promise? | One specific, compelling promise. No hedging. |
| Believability | Would the audience believe this? | Authentic and trustworthy. Not marketing-speak. |
| One Action | Is there exactly one clear next step? | CTA feels like the obvious, irresistible next step. |
EXAMPLE SCORED OUTPUT
Same brief. Different quality. The scores show you which to use.
"Your restaurant's empty tables aren't a slow season — they're a scheduling problem."
9.2Thumbstop
9
Msg Match
10
One Promise
9
Believability
9
One Action
9
"What if filling every seat didn't mean working every weekend?"
8.4Thumbstop
8
Msg Match
9
One Promise
8
Believability
9
One Action
8
"Revolutionize your restaurant with our game-changing AI solution!"
3.8Thumbstop
4
Msg Match
3
One Promise
4
Believability
3
One Action
5
FLAG DETECTION
Flags detected before you see the output
Output sounds like unedited AI (filler phrases, hedging, "In today's fast-paced world...")
Unsubstantiated claims that could hurt credibility or trigger ad review
Violates ad platform policies (Meta, Google, TikTok)
Breaks the rules you set in the brief (tone, character limits, prohibited phrases)
"Most ads score 5-7. Only exceptional work scores 8+. We're a tough but fair grader — because your ad budget deserves better than 'good enough.'"
WHAT IT REPLACES
No other AI tool grades its own work.
Every AI copywriting tool generates output and ships it to you unscored. You become the quality filter. Atellier scores every hook and copy variant before you see it — so you spend your time choosing between good options, not filtering out bad ones.
Other AI tools
Generate → ship → hope it's good
Human review only
Generate → wait for feedback → iterate
Atellier
Generate → score → flag → rank → ship the best
See your first scored campaign pack.
14-day Pro trial. Every hook and copy variant scored on 5 dimensions. No credit card.